Sammy Gyamfi, Chief Executive Officer of Ghana GoldBod, has reiterated that the company made no financial contribution toward the organisation of the Women of Valour event in London.
The GoldBod CEO clarified that GoldBod was only listed as a partner and had intended to offer its products to attendees at the event at discounted prices.
According to Sammy Gyamfi, while there may have been a form of partnership, it did not involve any monetary sponsorship.
Sammy Gyamfi highlighted that any collaboration may have been limited to promotional arrangements, adding that any arrangement would involve offering discounts under themed campaigns like “Love Month” and “Ghana Month.”
Speaking on Asempa FM’s Ekosii Sen, Sammy Gyamfi clarified, “I have checked the records, and anybody can also come and check them. Goldbod didn’t contribute even GH¢1 to the Women of Valour event.
GoldBod Jewellery is a subsidiary of GoldBod. The managing director has designed a plan to sponsor an event, and I want the women attending to connect with our jewellery. If given the opportunity, I would market our jewellery to them”.
“I was pleased to learn about a partnership that didn’t require GoldBod Jewellery to provide financial support. In fact, they were not listed as a sponsor. I confirmed with GoldBod Jewellery, and they did not contribute any money to the programme,” he stated.
Sammy Gyamfi added, “We recently held a Love Month promotion where organisations could partner with us to offer special discounts on our jewellery. This is a type of partnership we are proud to facilitate. March was Ghana Month, and we will also be providing discounts for Heritage Month”.
“Some people mistakenly believed that money had exchanged hands, but that was not the case. I think it’s important for Ghanaians to support locally made products. The misunderstanding and resulting anger stemmed from incorrect information,” he added.
In related news, GoldBod Jewellery Limited has denied financially sponsoring Nana Aba Anamoah’s 2026 Women of Valour event held in London after facing criticism on social media.
According to the GoldBod Jewellery, it was listed as a partner, but its role was limited to offering promotional jewellery discounts to participants as part of its Ghana Heritage Month campaign, not direct funding.
In a statement issued on its X page on March 8, 2026, responding to the concerns, GoldBod Jewellery stated, “GoldBod Jewellery Limited is listed as one of the partners of this year’s Women of Valour event because the company offered discounts on jewellery purchases to participants of the programme as part of our ongoing Ghana Heritage Month promotions, similar to our Valentine’s Month discounts”.
“The company did not contribute funds toward the organisation of the event,” the statement added.
The statement further added, “At GoldBod Jewellery, we focus on manufacturing and retailing timeless pieces of made-in-Ghana jewellery for our valued customers in Ghana and abroad”.
GoldBod Jewellery clarification comes after viral videos and images online, which showed the company listed among partners of Nana Aba Anamoah’s 2026 Women of Valour event.
The viral video and images have triggered backlash from some netizens, particularly NDC grassroots members, who questioned why the state-linked jewellery brand would support a private event.
The recently concluded Woman of Valour event in the UK on March 7, 2026, was founded by renowned broadcaster Nana Aba Anamoah.
Women from diverse backgrounds gathered at the London Hilton on Park Lane to network and celebrate International Women’s Day.
Watch the video below:
“I have checked the records, and anybody can also come and check them. Goldbod didn’t contribute even GH¢1 to the Women of Valor event.”
— SIKAOFFICIAL🦍 (@SIKAOFFICIAL1) March 26, 2026
— Sammy Gyamfi, Chief Executive Officer of Ghana Goldbod, has reiterated that the company made no financial contribution toward the… pic.twitter.com/6nnG5RzZCY